Flipkart.com launches Flyte eBooks aimed at bringing a larger pie of the eBook market to India.
As far as retailing goes, Flipkart has some pretty amazing services. The e-commerce company has decided to take this one step further with the launch of an eBooks store in the country. Flyte contains an impressive collection of over 64,000 ebooks with as many as 4,000 available free of cost.
Alongside, is the newly released Android app. The app enables one to purchase and read eBooks and even share upto 140 characters of content over social services. Books can be purchased using “Wallet” and purchases can be synced over as many as 6 devices.
Purchase can be made via Flipkart’s Wallet, store credit, credit/debit cards and net banking. eBooks start at Rs. 30 and are priced 5-10% lesser than their hardcopy counterparts. The site also returns eBook results while searching for normal books and contains a wide array of content spread across various categories. Flyte also offers a free sample of each book on the website and Flipkart’s 30-day replacement guarantee comes standard.
Flipkart is actively working on apps on other platforms to expand their reach. A Windows 8 application is in the pipeline and is expected to launch soon.