Microsoft’s Tom Tizzo, Senior Director of online services published a blog post that talks about Google’s Product Roadmap, that actually tests with the actual users and dumping it on failure.
Google has been gaining some significant attention for dumping so many products and services of its own lately. One such product that Google dumped in its graveyard is the Google Buzz. Microsoft’s Senior Director of Online Services, Tom Tizzo recently published a blogpost that mocks at Google’s product roadmap, but speaks the truth.
He calls this Google’s product process as Google Graveyard. Which showcases the company’s practice of launching some products and dumping them later on, since it does not work. This obviously is leading to high risks of businesses taking up Google’s products to help their business run better and the trust the company would provide to the business owners.
This post might also be a marketing strategy from Microsoft, since they recently launched Office 365, a premium service for businesses that is very similar to Google Apps. But this being true, one line that caught my mind is the following one:
Google releases experimental products and tracks adoption to determine whether to continue providing them. Its products are like spaghetti, Google throws them up against the wall to see if they stick.
And also, this sentence, that describes exactly how Google has been working lately:
Case in point, as of its June release, the company is giving Google Plus a try in the social space, and now they are providing access to it for Google Apps customers. But can businesses and schools trust it to be there for very long, judging by the history of Google’s social family
This post would build a lot of trust to Microsoft, since they have a very stable Product Roadmap and they don’t dump many products very soon. Google dumped some products that created a huge buzz around like Google Wave, Google Aadvark, and Google Buzz. These services did not last for more than 20 months. You can read the entire blogpost here.
Is this the Eric effect on Google? Are these dumping happening since Eric Schimdt left Google? What’s your take on it?